Want to work better? Put your damn clothes on.

There’s a time for nakedness. There’s a time for PJs.

But when it’s time to work, dress for it.

We’re not as sophisticated as we think. Dress like a doll, act like a doll. Dress like a lawyer, act like a lawyer.

What we wear doesn’t just signal things to the world—it signals things to us.

your clothes shape your mindset

Ever noticed you work better in a coffee shop than in bed? Or that you focus better at a desk than on the couch?

That’s state-dependent learning—your brain links certain spaces (or outfits) with specific activities.

We do this naturally:

• Work happens in an office.
• Drinking happens at a bar.
• Eating happens at a restaurant.
• Cooking happens in the kitchen.

So why not apply the same logic to what you wear?

Your brain is looking for cues. Give it the right ones.

create your own "work uniform"

You don’t have to wear a suit. But you do need a trigger.

Back when offices required suits and uniforms, getting dressed for work was automatic. Now, with remote work and casual dress codes, you have to intentionally create that association.

Instead of waking up and checking emails in your pajamas, put on real clothes first.
Pants. Shirt. Something that makes you feel presentable.

It doesn’t have to be fancy. It just has to tell your brain: We’re working now.